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Each object has its story, a sentimental memory,

a feeling of attachment, memories of past years,

but furniture doesn’t last forever.

They grow old, get tired and eventually they get thrown away. As human beings we like to have things last as long as possible. What if furniture could last longer?

Cars and Humans have spare parts, why can’t furniture?

IKEA Plus is a new approach for designing furniture.

Furniture has weak spots and we don’t have to fight them.

Each piece of furniture is aware of his weaknesses and knows that the day will come and it will have a "knee replacement surgery" and therefore comes with the embedded preparations for repairs. Once a piece of furniture is "tired", add the patches from the IKEA+ using the instruction manual and give Furniture - new life.

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